A Creepy Stalker Wants My Address

Why it sucks.

We all like to receive gifts but a random gift, from someone you’ve never met before, who wants your mailing address, is just super creepy. Don’t be super creepy.

🚫 Don’t fish for personal information you don’t have. It’s really weird and creepy.

🚫 Don’t use words like “authentic” or “transparent” when the overall tone of your sales pitch is anything but.

🚫 Don’t destroy your credibility by showing you have no clue about the contents of the email. Sure, my mailing address is LA, California.

✅ Make use of “gifts” sparingly, and only after you have established credibility. No one wants some creeper sending them anything.

jason thompson

Jason is CEO of 33 Sticks, a boutique analytics consultancy specializing in conversion optimization and analytics transformation. He works directly with Fortune 500 clients to maximize their use of data while helping team members reach their potential. He writes about data literacy, critical thinking, and why most "insights" aren't.

Subscribe to Hippie CEO Life for thoughts on doing good work in a world optimized for engagement.

https://www.hippieceolife.com/
Previous
Previous

The Endless Drip…Drip…Drip

Next
Next

Jumping to the Close